Parse & Parcel

Parse & Parcel was a Cleveland company that billed itself as a personal paper consultant for designers. Its aim was to show creative professionals how paper and print production can carry a brand's message, using real samples rather than descriptions.

Its main product was The Parcel, a subscription box of curated paper samples and print design pieces. It also sold The Swatchbox, a set of swatch books from paper mills, and ran The Sample Studio, which sent out paper and envelope samples and made custom mock-ups to order.